Stacie Dauffenbach is Director of Digital Brand at ADT, where she is responsible for developing and executing the social and content strategy and the digital media to amplify it. Her most recent focus has been building and scaling ADT’s digital brand across organic and paid social media strategies. With Stacie’s leadership, ADT has increased social organic reach by 2,400% and shares by 7,572% through Facebook paid media strategies.

In her two decades of corporate experience, Stacie’s roles stretching across creative, customer care, accounting, tech support and marketing have provided exposure that translates into a uniquely diverse business foundation. But her passion for her past ten years in social media is apparent, earning ADT the designation as a top 10 most shared brand in 2020.