For marketers, being privacy-aware is not just about complying with privacy laws and regulations. Instead, it’s about understanding and addressing your audience’s concerns so that you can you build long-term trust. As such, being privacy-aware begs the question: what does privacy really mean to people—not to personas, consumers, or buyers, but to real people with real ambitions, stresses, and desires?
Kelly Kimura
Senior Director of Product Management
Valassis
Stephanie Gaynor
Managing Director, Customer Strategy
Mindshare
Susan Fletcher
Director of Privacy and Media Compliance
Kroger Precision Marketing
Ruth Mortimer
Global President
Advertising Week
